The Future is Semantic – The Key to Google Hummingbird

The Future is Semantic – The Key to Google Hummingbird

Posted by on Oct 12, 2013 in Blog

The Future is Semantic – The Key to Google Hummingbird

Google Hummingbird: When evolutionary becomes revolutionary 

The announcement of Google’s Hummingbird algorithm last month made quite a stir in the tech and SEO communities.

The largest brain to body ratio of any animal - Wikipedia

The largest brain to body ratio of any animal – Wikipedia

In a blog post released the same day as the Hummingbird announcement, Google revealed some new features and ended the post with this:

We’ll keep improving Google Search so it does a little bit more of the hard work for you. This means giving you the best possible answers, making it easy to have a conversation and helping out before you even have to ask. Hopefully, we’ll save you a few minutes of hassle each day. So keep asking Google tougher questions—it keeps us on our toes! After all, we’re just getting started.

Read: Keep asking Google more and more tough questions to assist it in figuring out which questions to answer, both now and in the future.

Hummingbird and Google’s question answering system are not revolutionary in and of themselves. The components that comprise them are all evolutionary in nature and function in a synergistic, interoperable manner. Google is taking Question Answering technology (from the past) along with “big data” technology and simply making them work at scale — with phenomenal results. The overall picture is, in fact, revolutionary in nature.

You can read more here.

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