THE FUTURE IS NOW

Posted by on Oct 5, 2013 in Blog, Featured, Portfolio

THE FUTURE IS NOW

Google Now, Google Now Cards, Knowledge Graph Panels, Entity Cards, The Semantic web, Semantic Search,  Google’s Knowledge graph, Schema.org, Ontologies, structured markup, json-ld, rdfa, microdata … are all now commonly used terms. Making this strategic shift is paramount to success in todays world of search. With the assistance of our background and expertise, we can enable this shift to happen for your business in many arenas. From simply adding Semantic Markup to a website to optimize visibility of your site in Search Engines or Google’s knowledge graph, to adding a Semantic Component to your System architecture for some other type of Search (internal), Semantic recommendation or Semantic Orchestration of services, we can satisfy that need. Contact us for a free consultation. Feel free to read more about aspect’s of this in this article from our column at SearchEngineland.       When it comes to search, we are accustomed to queries that are initiated client-side and not server-side. But, Google Now and similar services are altering this long-standing trend. Search, by definition, implies user-initiated actions. How is this changed by technology such as Google Now and Google’s Knowledge Graph? First, what is Google Now? Available within the Google Search mobile app, Google Now not only answers user-generated queries but also uses predictive technology to provide the user with information he or she might need throughout the day in the form of “cards.” According to Google: “Google Now cards are displayed when you’re most likely to need them. Most are based on information available to your Google account, such as your current location, recent searches, or calendar entries.” You can read more...

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The Future is M-commerce

Posted by on Oct 4, 2013 in Blog, Featured, Portfolio

The Future is M-commerce

The Global Graph of Commerce exists today in its still nascent state as an underlying ecosystem of its own, that not many are aware of.  Although this system is well integrated with the rest of the web, in part it is a huge facilitator for the rest of the web and web 3.0.  This is partially because of the enormous amount of traffic (in billions of currency) that pass through it on an annual basis, as well as the fact that is a very rapidly growing technology sector in terms of YOY (Year -on – Year) increase. Although that growth rate is retail category dependent, the numbers boggle the mind, especially as more and more of this traffic moves to mobile type devices (Such as iphones, ipads and other emerging non pc/laptop type and portable devices). I have written in the past about how semantic markup can be leveraged to create an e-commerce portal.  You can read more about that aspect of it in an article I wrote in the past, here at SearchEngineland. In addition, from a product findability point of view, you can also find an example of it usage out in the wild.  This actually an illustrated guide on how to infuse your commerce web page with e-commerce related semantic markup (goodrelations) , which you can find...

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The Future is The Internet of Things

Posted by on Oct 4, 2013 in Blog, Featured, Portfolio

The Future is The Internet of Things

The future clearly lies in the internet of things.  In many respects, this can be viewed as an extension of the Semantic Web.  Devices may have a URI (Uniform Resource identifier): http://en.wikipedia.org/wiki/Uniform_resource_identifier , and the associated unique identifiers and information may be derived from an RFID.  RFID tags may be used for all types of interesting purposes.  They are unique identifiers and associated with the internet of things in a manner analagous to that in which GTIN’s (or UPC’s in the US) are associated to products. The internet of things, can and will benefit enormously by leveraging the semantic web and semantic technologies in general.  There are many early examples of this, such as Google Glass, at whose core lies the concepts inherent in the knowledge graph, to the newl released Samsung Gear. The ubiquity and proliferation of many types of computing devices, ranging from phones you may keep on your person, to watches, glasses and the very pills you take in daily medication are already having a large impact on our daily life.  The concept of “Semantic Computing” defined by Dr. Phil Sheu incorporates all of these notions. There is a lot more on this topic to follow,  as well as in the following blog post, so stay tuned for more information.  ...

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